PR and Communications in Ghana
Ghana’s corporate landscape moves fast. Brands entering Accra need more than a regional strategy — they need precise, locally grounded execution. The team brings together integrated marketing expertise and established media relationships to give international brands a confident start in one of West Africa’s most commercially accessible markets. Ghana’s English-language independent press, growing fintech sector, and digitally active consumer base in Accra reward brands that arrive with a clear local story and the journalist relationships to carry it.
Your contact for Ghana
Ojo Abayomi helps international brands launch and grow across Ghana and West Africa, from the first market-entry campaign to the long-term media relations that keep a brand visible once it has arrived. He leads a full-service team built on direct journalist relationships and on-the-ground execution, so coverage reaches the right audiences, not just the wires. Brands of the calibre of EcoFlow, SHAREit and Reliance Health trust him to build their reputations here, and under his leadership the work was named PR Agency of the Year and Pan-African Marketing Agency of the Year at Ghana’s 2025 EDGE Awards. He has particular depth guiding Chinese and Southeast Asian technology brands into the region, and he is one of the few partners who can run a campaign simultaneously across Francophone and Anglophone Africa, in French and English on the same news cycle. For an international company serious about West Africa, Bayo makes the entrance count.
Through GlobalCom’s China Gateway, Bayo gives Chinese and Asian brands a proven route into Ghana and West Africa.