PR and Communications in Taiwan
Taiwan sits at the heart of the global technology economy. It is home to the world’s most advanced semiconductor industry and a dense ecosystem of electronics, components and hardware makers that the rest of the tech world depends on, which makes it essential ground for any company serious about technology. Its consumers are affluent and tech-literate, and its media is among the freest and fastest-moving in Asia, quick to pick up a strong story and quick to question a weak one. Connecting with Taiwanese media and audiences takes local credibility and cultural fluency, which is where the right partner on the ground proves its worth.
Your contact for Taiwan
Blanche Cheng gives international companies senior counsel that protects and builds reputation in one of Asia’s most demanding media markets. Her command runs across corporate and marketing communications, media and government relations, and the crisis and issues management that matters most when the stakes are high. She knows how Taiwan’s fast, free-wheeling media works and how to earn its trust, which is what gets a story heard and a reputation built. For a company that wants Taiwan in senior, steady hands, Blanche is a partner worth having.